Case study · Phone repair & trade-in
WeFix and Trade: Facebook followers up 214% by building a local repair community
Socialcave runs the website, search, social media and ads for WeFix and Trade, a phone repair and trade-in business with four Oxfordshire stores. By activating local Facebook groups and answering every comment and query quickly, its Facebook following grew from 700 in February 2023 to 2,200 today, with posts averaging 11,000 views a month.
The challenge
Where WeFix and Trade started
Four stores, one brand, and a market where people buy and sell used phones through local Facebook groups. WeFix needed to be the name that came up in those conversations, not just another listing, while its feed was a mix of stock photos and one-off templates.
What we did
5 services, one brand.
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Social media
15 posts a month on an all-inclusive Get Growing plan: repair explainers, trade-in offers, device launches and accessories in one red-and-black style.
About this service →Community
Activated local Facebook groups and communities to reach people reselling and trading in phones, and answered comments and queries online on time.
About this service →Website revamp
A faster, search-ready website covering repairs, trade-ins and all four stores.
About this service →SEO / GEO / AEO
Structured data, answer-first repair pages and consistent listings so Google and AI assistants can recommend the stores.
About this service →Ads
Before & after
Six months apart.
Drag the handle to compare the Instagram grid before and after Socialcave.
From scattered white posts to a recognisable red-and-black repair brand across four Oxfordshire stores.
The work
A look at what we made.
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Swipe the feed
Flick through the posts.
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WeFix and Trade 01 / 09