Case study · Ayurveda wellness

Modanci: Brand guidelines and packaging for a personalised Ayurveda brand

Socialcave created Modanci's brand guidelines and set up its print production for packaging and print media, then designed brand presentations and social media carousels that explain each personalised Ayurvedic product.

Location: IndiaSector: Ayurveda wellnessServices: Branding kit, Print & in-store, Social media
Modanci Instagram post explaining the benefits and ingredients of Girinimbadi Keshvardhini Tailam hair oil
BrandingBrandguidelines covering packaging, print and social
OfflinePrintpackaging and print media set up for production
InstagramCarouselsexplainer carousels and a brand presentation

The challenge

Where Modanci started

Modanci personalises hair, skin and health products to each person's Prakruti, which is hard to explain on a label. It needed a brand system that worked on packaging, in print and in the feed.

What we did

3 services, one brand.

Hover or tap each card for the detail.

Service 1 of 3

Branding kit

Branding kit

Brand guidelines: logo use, colours, type and illustration style.

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Service 2 of 3

Print & in-store

Print & in-store

Print-ready setup for packaging, brochures and flyers.

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Service 3 of 3

Social media

Social media

Carousels and a brand presentation explaining each product, its ingredients and who it is for.

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The work

A look at what we made.

Hover, tap or tab through the panels.

Modanci Instagram post explaining the benefits and ingredients of Girinimbadi Keshvardhini Tailam hair oil
Modanci 01 Modanci Instagram post explaining the benefits and ingredients of Girinimbadi Keshvardhini Tailam hair oil
Modanci Ayurvedic hair oil product posts designed by Socialcave
Modanci 02 Modanci Ayurvedic hair oil product posts designed by Socialcave

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